Promotional Packaging Design

Designing promotional packaging for the Jambu footwear brand. After the succession of the first prospect packaging, Jambu wanted to have new packages for their new season. The brand designed a new branch called “Jambu Originals”, as it targeted local shops and small businesses, and familiarize them with the new brand, and the benefits and features of its new products. This time, I designed a more creative and fun package to resemble a shoe. The package pattern used the same pattern as the bottom of the Jambu Original shoes. Inside the box, a mold was placed to hold a pair of Jambu’s socks, and an accordion brochure to display the Jambu Originals’ new products. This project led to great success, and strong growth in sales and shipment of Jambu Originals to the buyers.

Jambu Originals Brochure Design

Designing accordion brochure for inside of the packages and also design a larger size for the Jambu trade shows.

• I have decided to design the accordion style to be easy to carry and not get too much of space

• Although the size is small, all the information regarding the products was provided on it.

• the cap had a hiding magnet to allow it opens and closes easily.