Prospect Packaging Design

Jambu Footwear brand

Designing promotional packaging for the Jambu footwear brand. the brand focus was to target new local shops and small businesses to introduce the Jambu brand and start new businesses with them. Also Jambu wanted to retarget previous customers which no longer purchased from them. I have designed this prospect package based on what jambu wanted to target. I designed this packaging box with an insole mold inside which included a pair of insoles. The inside lid carried a monitor which showed the shoe lookbook following information about the brand and the product. Also, I designed an invitation to follow our social media page and a thank you letter to the customers that were included in the box. This resulted in significant growth in sales, shipments to over 500 businesses, bringing 30% of previous customers back and starting a new business with 28 new local shops, and great feedback from all customers regarding this packaging design.